Setting goals, strengthening mechanism, building team and culture
——Exploration on the development of Sichuan classic Construction Co., Ltd
October 11, 2011
Sichuan classic Construction Co., Ltd. (formerly known as "Sichuan Gaoxian Qingfu Construction Engineering Co., Ltd") was incorporated in Gaoxian County in November 1994, with a registered capital of 26 million yuan. Now, the registered capital has been increased to 50 million yuan.
At the beginning of the establishment of the company, it was only an unknown three-level construction enterprise. Based on the reality and focusing on the future, after a few years of hard work and indomitable struggle, the company has emerged in the fierce market competition from small to large and from weak to strong. In 2000, it became the first and the only one in Gaoxian county. It is the second grade general contracting enterprise of housing construction and the third grade general contracting enterprise of municipal public engineering construction. At present, the company has 150 professional and technical personnel, including 40 managers with medium and senior professional titles; the mechanization and refinement of construction are also getting higher and higher.
The company firmly grasps the quality to seek the survival, the good faith seeks the development, takes the modern enterprise management Road, unceasingly enhances the external image and the internal quality development direction. From 1996 to 2002, most of the municipal excellent projects in Gaoxian county were won by the company; in 2000 and 2003, it became the only advanced construction enterprise in Gaoxian county which was commended by the municipal and Provincial Construction Committee. The company has been awarded the titles of "top 10 private enterprises", "excellent non-public enterprises", "top 20 private enterprises", "civilized unit of Yibin City", "health unit of Yibin City", "trusted unit of consumers" and "enterprise of respecting contract and keeping reputation" by Yibin municipal Party Committee and government.
In 2003, the brewing workshop project of Gaozhou Liquor Group undertaken by the company won the highest award of quality engineering in Sichuan Province - "Tianfu Cup" high quality project gold award, which achieved the zero breakthrough of Yibin municipal construction enterprises winning the provincial gold award.
In 2004, the company set its sights on the broader construction market and began to go out of Gaoxian county to undertake construction projects in Yibin, Qingdao, Ya'an, Deyang and Chengdu. And absorb a large number of excellent construction management personnel and advanced construction management methods to enhance the strength of the company. The contracted construction projects range from thousands of square meters, tens of thousands of square meters to hundreds of thousands of square meters; the construction management personnel from more than a dozen, dozens of people, to more than 150 people; the organizational structure of the company is becoming more and more strict, and the internal management is constantly improved, from the original two departments (Engineering Department, financial department), to six departments (Engineering Department, financial department, office, human resources department, material procurement department) Purchasing department, cost control department), thus realizing the rapid development and continuous growth of the company. Since its establishment, the total construction area has exceeded 2 million square meters.
In 2010, the company realized construction output value of 500 million yuan. It has turned in 20.23 million yuan of profits and taxes, becoming a leading enterprise in the construction industry of Gaoxian county.
Looking back on the growth process of the company, we strongly realize that the development and growth of an enterprise, especially the private enterprise, should not only provide a relaxed development environment for the private enterprise with the policy support of the state and local government, but also have a series of strategic measures to adapt to the development of the times. This is it.
1、 We should have a clear strategic goal to guide our own development
Strategic goal is the direction of enterprise development and the internal driving force of enterprise development. Without this direction and internal motivation, enterprises can only hover and stop. From the beginning of the company's establishment, the leaders of the company have their own very clear strategic objectives: to make the company the best and strongest construction enterprise in Gaoxian county. Under the guidance of this goal, a few years later, the company rose strongly in Gaoxian County, occupying almost half of the construction market in Gaoxian County, and its qualification was upgraded from grade 3 to level 2, becoming the leading construction enterprise in Gaoxian county.
When the first goal is achieved, the company proposes to become the first-class construction enterprise in Yibin City. In 2003, the company was awarded the title of "top 20 private enterprises" by Yibin municipal Party committee and municipal government.
Since then, the company has established a new strategic goal: "through efforts, in a short period of time, the enterprise's qualification will be upgraded from the second level to the first level, and become a well-known construction enterprise with great brand value in the province.". In order to achieve this goal, in 2007, the company went out of Yibin and came to Chengdu, aiming at new goals and seeking new breakthroughs. We are taking a very solid step towards our goal.
Second, we must establish a new operation and management mechanism
To establish and improve the operation mechanism is the premise to ensure the realization of strategic objectives. After the strategic goal is determined, the next problem is implementation, which is the action to turn the goal into the result. The subject of action is man, and action is man in action. The larger the goal, the more people will participate in the action. The more people there are, the more difficult it will be to keep pace with each other. If the pace is inconsistent, it will deviate from the goal. Therefore, we need a set of effective operation and management mechanism to regulate and constrain people's actions, so that they can keep pace with each other and ensure the realization of goals.
Therefore, it is of great significance for the company's managers and operators to keep a consistent understanding of the company's performance appraisal mechanism, process and method from the aspects of the company's performance appraisal system, including the realization of the company's performance appraisal system, the establishment of its own performance appraisal system, and the implementation of the company's performance appraisal system The small results of the action are constantly close to the company's big goals, thus ensuring the realization of the company's big goals.
3、 To build a professional team with the same interests and beliefs
Although the development and growth mechanism of an enterprise is important, it is more important for people. The essence of enterprise management is people, not things.
Throughout the process of the company's development and growth, the most fundamental factor is the development and progress of people. It is a professional core team with common interests and common beliefs. From the chairman to the general manager, the company deeply realizes the importance of human development and team development and progress for the company, so it pays special attention to the development of human and the building of core team, and regards talent strategy as the most important strategy of the company's development. The most important thing for the president of the company is to introduce, train and improve talents.
In the process of personnel training and improvement, the senior management of the company clearly realized that the development and progress of human beings stems from continuous learning and constantly absorbing new management knowledge and new scientific and technological achievements. Mr. Chen Hua, the founder of the company, is a banner of the company's learning. On the one hand, he has to deal with and deal with a large number of affairs of the company. On the other hand, he also takes part in the in-service postgraduate course of Southwest University of Finance and economics. He also leads the company's senior executives and middle-level cadres to participate in the training and study of the president class of West Point executive college once a month (three days). In the company's monthly middle-level cadres' inquiry meeting, he used the way of meeting instead of training to teach and explain many key knowledge of architectural design and construction to the cadres of the company's management, many new trends, new technologies, new processes and new materials of design and construction, which benefited the participants greatly. He also repeatedly warned the participants that if they want to do their work well and climb to a new level, they must constantly learn and recharge, constantly update their ideas, receive new information, understand new trends and learn new technologies.
In order to build a professional core team, the company requires the cadres above the middle level to have their own career planning and improve their professional qualification and cultural quality. On the one hand, the company encourages the middle-level cadres to learn and improve themselves, on the other hand, it organizes them to participate in various kinds of learning and training. Strive to build a professional team with consistent interests and beliefs, and provide an inexhaustible backbone and core backbone for the development and growth of the company. Practice has proved that the talent strategy implemented by the company has achieved great success and provided talent guarantee for the development of the company.
4、 Establish corporate culture, unite the hearts of the team, and gradually form orientation one
To the core values.
All management problems are cultural problems. The influence of culture on people is huge, long-term and profound. The role of corporate culture is to lead, promote employees to form a common values, and then unite the hearts of the team, and stimulate employees to work hard for the realization of enterprise goals. Whether an enterprise can remain prosperous or not depends largely on the establishment and formation of its culture and its influence on employees. Enterprises without culture are hard to unite people's hearts, while enterprises without people's hearts are doomed to be short-lived enterprises.
One of the important reasons why classic construction companies can continue to grow is that the leaders attach great importance to the construction of corporate culture. Influence employees with culture, and unite employees with culture. Let all the company's management philosophy, rules and regulations, operation mechanism, team building are rooted in the company's cultural soil. So as to form the common core values of the company and employees. In the aspect of corporate culture construction, we should start from the following aspects to gradually form our own corporate culture:
1. People oriented caring culture.
2. Gratitude culture of gratitude.
3. Honest and trustworthy culture.
4. Team culture of mutual assistance and cooperation.
5. Advocating scientific learning culture.
6. A responsible culture.
7. Results oriented executive culture.
8. Customer first business culture.
It is the continuous advocacy and shaping of these cultures in the company, and gradually rooted in
The mind of employees is reflected in the behavior of employees, and then the core values of the company and employees are consistent and recognized. And to guide and drive employees to their own, the company's new goals.
With the core values of the same orientation and common recognition, the relationship between the company and its employees has changed from the original relationship between employees and employees to the relationship of interdependence and mutual promotion: employees are the cornerstone of the company's development, and the company is the platform for the development of employees; without the development of employees, there is no development of the company; without the development of the company, it is difficult to have the value of employees. The development of employees will improve the quality of the company, and the development of the company will also enhance the value of employees. In this way, the employees and the company gain synchronous development and harmonious development. The establishment of the interdependence and mutual promotion relationship between the company and its employees has greatly enhanced the sense of heroine of employees, enhanced the sense of responsibility and mission of employees, and mobilized the enthusiasm and creativity of employees. With the formation of culture, the cohesion of people's hearts and the identification of core values, the company's benign development will have a strong, long-term and inexhaustible power.
This is the road that the classic company went through yesterday, and it is also the road that the classic company is still taking today, and it is the road that the classic company will continue to follow tomorrow. Because development is the eternal pursuit of classic companies.